Wednesday, September 26, 2012

What does the future of mass communication hold?



Mass communication will continue to utilize handheld devices with internet access and eventually become very reliant on the internet.  I think that published content will slowly fade away in the next 20 years.  Communication will continue to expand wirelessly and reach us through medium similar to our telephones now.

I think billboards will slowly change and become giant LCD screens.  The billboards can be set up on a computer and uploaded.  I’ve already seen some LCD billboards that alternate between 3-4 advertisers.  This is the future.

Mass communication will continue to grow and adapt.  The messages intended to reach us will do so through the new social connections we have through media.  The way we watch TV will be differently with small pop ups similar to internet advertising.  Demographic information will make these advertisements more pertinent to each household.

Mass communication is changing with technology.

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